Drive Growth with Commercial Analytics
Analytic Partners has been turning data into expertise, evolving beyond Marketing Mix Modeling and Multi-touch Attribution to meet the needs of brands with Commercial Analytics. This privacy-safe solution provides actionable insights from enterprise data – not just marketing data – empowering brands to make informed decisions and drive growth.
Four actionable steps to collaborate and drive growth
Read our latest guide to learn:
- Differing points of view between the CFO and CMO
- What success means for Finance and Marketing
- The four actionable steps to collaborate and drive growth
Download the Guide
Why Commercial Analytics
An end-to-end solution for actionable insights and better decision-making
Holistic
Go beyond media and marketing optimization and identify all the factors that affect your business performance.
Flexible and Granular
Answer more questions, in more ways. Adapt for strategic, tactical, corporate or functional needs.
Faster
Always-on, models provide performance metrics and real world scenario planning and predictions.
Forward-looking Decisioning for cross-functional impact
Commercial Analytics provides data-driven investment recommendations to support real-time decisions
Analytics Leaders
Transparency on model specifications and derived results to support confidence in robustness and accuracy.
Brand and Marketing Leaders
Build trust with stakeholders, forecast marketing's impact, and adapt swiftly to remain on course when circumstances shift.
Finance Leaders
Gain visibility into marketing and other commercial performance and align your investment strategy for value creation and growth.
What our customers are saying about us
It’s time to say goodbye to report card ROI analysis and embrace a commercial and integrated solution for marketing measurement.
Don't rely on Marketing Mix Modeling or Multi-touch Attribution to make forward-looking decisions. Increase performance and drive business results with Commercial Analytics.
Reach out to our team to discuss your Commercial Analytics program today.